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Breath Buddy

Pre-launch dashboard

Milestones

Launch runway from March to August 2026

A month-by-month timeline of the key launch phases, with the current project moment highlighted so the team can see what is next at a glance.

01In Progress

Mar 2026

Research + Prototyping

Market research, competitive analysis, and first prototype development

Date

March 2026

Current focus month
02Upcoming

Apr 2026

V1 Prototype Testing

First prototype arrives in US, testing with J+K, weight optimization, collaboration agreement finalized

Date

April 2026

03Upcoming

May 2026

Brand + Website Launch

Brand identity finalized, breathbuddy.com live with email capture, packaging design started

Date

May 2026

04Upcoming

Jun 2026

TikTok Launch + Influencer Seeding

TikTok Shop active, first influencer outreach and product seeding begins

Date

June 2026

05Upcoming

Jul 2026

Pre-orders + Beta Testing

Pre-orders open via Stripe, NSM ambassadors beta testing, gathering feedback

Date

July 2026

06Upcoming

Aug 2026

Official Launch

Breath Buddy officially available for purchase, full marketing push

Date

August 2026